Sunday, 16 June 2013

Reflection


IPD (Issue in Publications and Design) is a subject that has transformed me into the plain students to a brand new person that capable to enrich in many areas. By undertaking this subject I am capable in doing designing the brochure, newsletter, web blogging and many more.

I am impressed with my computer literacy especially in the Microsoft Publisher. I have never thought that I am capable of designing my own brochure (which I assumed I did it quite well in that).

 At first we were exposed to the fundamental of layout, multimodality in our writing or news. It has broaden my knowledge from what I have seen in many publications out there it is not just a writing or visual appeared. It is more on how your present it to the public to make it looks appealing rather than dull and boring.

Furthermore, by updating weblog as part of our task throughout this semester, I am capable to unleash my thought and as well as polish my writing skills in order to encourage audience to read through my piece of work, thanks to my lecturer observations; it enables to improve my writing and designing skills to become livelier.

The knowledge that I have absorbed is priceless, it can be use when I in the working environment, I am not just business student that handling marketing and human resources field but additionally escalated my competence to a wider scope which I am able to design magazines layout and brochure for my company.

BitTorrent goes straight in effort to end association with piracy







BitTorrent is a protocol supporting the practice of peer-to-peer file sharing that is used to distribute large amounts of data over the Internet.



BitTorrent, the brand that enables much of the world's illegal downloading, is trying to encourage user with a used of legitimate service for digital music. It has been known widely in terms of transferring data such as music and movie.



The company is being misunderstood of supporting the piracy by letting people to download movies and stuff in this software. "BitTorrent is a word that has been wrongly associated with piracy for many years. We don't control any of those piracy sites. It's got nothing to do with us," said BitTorrent's vice president of marketing, Matt Mason.



As mentioned Gamson (2001), observes that media coverage of collective action movements even varies considerably from issue to issue.



Interrelated to the heading above, Mike Fiebach, the CEO of digital marketing agency Famehouse, collaborated with BitTorrent to promote new music said "At the end of the day, are they (file-sharing sites) turning a profit on piracy? Yes. Do they necessarily want to be doing that? No," Fiebach said. "And for them to change the way that their tool works would change its ability to have positive power, too."



Reference



1)  Gamson, W.A. 2001, “Promoting Political Engagement,” in W. L. Bennett & R.M.Entman, eds, Mediated Politics: Communication in the Future of Democracy, New York, Cambridge University Press, pp. 56-74.


Who owns your photos in Social Media?





(Source: www.investopedia.com/2013)


Social media technologies is consist of many different forms including magazines, Internet forums, weblogs, social blogs, social networks, podcasts, photographs or pictures, video, rating and social bookmarking.


In this high-tech era, we are dependent on social media to cater lots of information that’s happening in the past or present. Nowadays, everyone has at least one social media account for example Twitter, Facebook, YouTube and Instagram. Some are doing business in their account and the rest just having it to share their personal photos of their lifestyle etc.



The problem arise when we share our activity especially when it goes viral we never know who is our viewers, anyone can view your photos and grab it or paste it somewhere else that we could not control.

For example what recently happened on Twitter whereby British news organizations has published front-page photos of a helicopter crash sourced from Twitter, it has been taken in that social media source because Twitter is faster a news can be spread out in instance, it only took few seconds to ‘retweet’ the news and it can goes around the globe. 


Lisa O’Caroll says “the fatal helicopter crash in London on Wednesday morning once again put Twitter in the spotlight, with the social network beating traditional media to the story with instant eyewitness accounts, pictures and video.” (guardian.co, 2013).

In the lawsuit, AFP claimed that because "Morel posted several photographs on Twitter in full resolution" that there was "no limitation on their use."


As stated by the author opinion “the Internet being a prime example.... Network armies don't have a formal leadership structure. They have influencers, not bosses who give orders” (Holstein, 2002).


As mentioned above, even though many people argued the reliability of internet sources, but sometimes it helps in providing the valuable news to public, as what happened I the UK, local citizens can be an eye-witness in spreading the information or videos to us. We as viewer/readers should analyze the issue whether it is true or just a rumors spreading without any confirmation.


Thus, to answer who owns our photos in social media for example as what Instagram has practices the photos cannot be copied or re-owned by other account holders unless it is permitted by the owner using “re-post” application. From there we know who has taken our photos and if any negatives story occurred we know who to point your fingers to, unlike facebook anyone can steal our photos and make it their own.






Reference

1)      Holstein, W. J. 2002, “Online, the Armies Have No Borders.” New York Times,

April 28, n. p. -- on line edition

2)      http://www.guardian.co.uk/technology/2013/jan/16/twitter-pictures-london-helicopter-crash-copyright

Google-Publishers: Library Project settlement





( Source: www.newyorker.com/2013)




The case is brought by American publishers who are concerned of their publishing piracy issue.



After seven years the association brought the case to the court, Google finally agreed to proceed to reach library project settlement with the publishers.



Google Books and scholar are well-known to us as searching tools if we are looking for a books, citation or reference online. Because of that free usage people is tend to read the books online rather than buying it at the bookstores. Thus, the project has begun by working with seven major universities to digitize their libraries. Once the books are scanned, excerpts can be read in search results.



The problem occurred when several major publishers went to the courts, complaining of copyright infringement. The publishers were worried that the Google Library Project would undermine their business models, with users choosing to read large samples of the books online rather than to buy them, especially to students that required them to do mass-research if all of it were free then publisher will lose business on that segments.  



According to (Denning et. al., 1996), other forms of computer criminality include the propagation of copyright infringement through software piracy, Internet fraud and marketing scams, identity theft, the creation and transmission of child pornography, and the compromise of network security by hackers. 



Google’s chief legal officer, David Drummond, said: "By putting this litigation with the publishers behind us, we can stay focused on our core mission and work to increase the number of books available to educate, excite and entertain our users."



Whilst, the deal announced and the terms enforced of which author or publisher have choice to or not to fully disclosed their work, means that publishers will be able to choose to make their books available to Google or to have them detached from the project. Google Books will generate 20% of any book browsable and also allow users to purchase the whole book.




Reference


1       1) D.Denning. Protection and Defense of Intrusion. Georgetown University, 1996 (February 28–March 1). Paper based on a talk given at the conference on ‘National Security in the Information Age’ at the US Air Force Academy, Colorado Springs, CO. [Online] Available http://www.cs.georgetown. edu/ ̃denning/infosec/USAFA.html, July 1, 1999


A shift of media distrust in Japan

 
(Source: www.secretsofthefed.com/2013)


On March 11, 2011, Japan has experienced a major earthquake and subsequent tsunami that has affected the Fukushima Daiichi Nuclear Power Plant which cause an explosion in the northern region. The issue arises when there is no accurate information reported by the Japanese media.


Thus, Waseda University Professor Jiro Mori says, "The reason that important facts were not covered soon enough was, mostly, the media's insufficient ability to pursue the facts and a lack of good reporting skills.  He added "If the public got frustrated by the level of reporting, it reflects their high expectations. People believe that the media can do much more.”

Interrelated to this issue, a blogger and former journalist at another daily, Asahi Shimbun newspaper, Yasuharu Dando records the press’ spinelessness in his blog. The actual fact is that government had set the evacuation area at a 20-kilometer radius.


Contradict with the information, Asahi Shimbum on March 15, has reported “instructed the correspondents in Fukushima Prefecture to get out from a 30-kilometer radius and report from indoors."


Due to the issues mentioned above a, I foresee that Japanese media was negligent in handling those cases, they also prepared an inaccurate data which may lead to even deeper consequences. Residents at affected areas had to find the accurate source onto other international media that appeared in the internet.  It happens because media and government distributed different information for the public; to avoid from the misinterpretation they have to find other sources that could help. 

As mentioned by (Ward, 2008) journalism ethics investigates the “micro” problems of what individual journalists should do in particular situations, and the “macro” problems of what news media should do, given their role in society.



It reflected negative images to Japanese media credibility. They seems are lacking of communication skills for example they need to get confirmation from a reliable source e.g government before publish the issue to the public in order to ensure readers could depend on them.



Reference



 1) Stephen J. A. Ward,2008, Global Journalism Ethics: Widening the Conceptual Base

Global Media Journal -- Canadian Edition, Volume 1, Issue 1, pp. 137-149, ISSN: 1918-5901 (English) -- ISSN: 1918-591X (Français)